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http://dspace.udla.edu.ec/handle/33000/5458Registro completo de metadatos
| Campo DC | Valor | Lengua/Idioma |
|---|---|---|
| dc.contributor.advisor | Falconí Ausay, Verónica Fernanda | - |
| dc.creator | Araujo Zeas, Wilson Hernán | - |
| dc.date.accessioned | 2016-08-29T20:07:29Z | - |
| dc.date.available | 2016-08-29T20:07:29Z | - |
| dc.date.issued | 2016 | - |
| dc.identifier.citation | Araujo Zeas, W. H. (2016). Desarrollo e implementación de un sistema web para la gestión de clientes del taller automotriz "Granda" (Tesis de pregrado). Universidad de las Américas, Quito. | es_ES |
| dc.identifier.other | UDLA-EC-TIS-2016-03 | - |
| dc.identifier.uri | http://dspace.udla.edu.ec/handle/33000/5458 | - |
| dc.description | Automotive Workshop "Granda" is a small company of Mechanical Services located in Quito, Pomasqui, it has a large private and public client list, in recent years due to improper handling of Customer Process, the service quality has declined and that reality has gradually affected in the loss of valuable customers. Due this reality, product of customer dissatisfaction, Automotive Workshop "Granda", has decided to improve the processes of Customer Care, through a sustainable and sustainable over time Web Application, it is coupled to the Needs of Customers while enabling the owner of the shop to make correct decisions on the basis of needs and trends in customers. Implementing a web application developed with Open Source tools that allow to customer to interact with your trusted mechanic and also communicate their needs through processes of CRM (Customer Relationship Management) will allow definitely improve the level of satisfaction of its customers. Considering that in present for a PYME company to own a web application rather than an expense, it is considered an investment, Automotive Workshop "Granda" justifies the need to systematize and optimize their customer processes in benefit of themselves and also it aggregate values in favor of customer satisfaction. | en |
| dc.description.abstract | Taller Automotriz “Granda” es una pequeña empresa de servicios mecánicos ubicada en la parroquia Pomasqui del cantón Quito, cuenta con una amplia cartera de clientes particulares y públicos, en los últimos años debido al inadecuado manejo de los procesos de atención al cliente, la calidad del servicio ha disminuido y esa realidad ha afectado paulatinamente en la perdida de valiosos clientes... | es_ES |
| dc.format.extent | 152 p. | es_ES |
| dc.language.iso | spa | es_ES |
| dc.publisher | Quito: Universidad de las Américas, 2016 | es_ES |
| dc.rights | openAccess | es_ES |
| dc.subject | PROGRAMACIÓN INFORMÁTICA | es_ES |
| dc.subject | SISTEMAS DE INFORMACIÓN | es_ES |
| dc.subject | APLICACIÓN WEB | es_ES |
| dc.subject | ATENCIÓN AL CLIENTE | es_ES |
| dc.subject | TALLERES MECÁNICOS | es_ES |
| dc.title | Desarrollo e implementación de un sistema web para la gestión de clientes del taller automotriz “Granda” | es_ES |
| dc.type | bachelorThesis | es_ES |
| Aparece en las colecciones: | Ingeniería en Sistemas de Computación e Informática | |
Ficheros en este ítem:
| Fichero | Descripción | Tamaño | Formato | |
|---|---|---|---|---|
| UDLA-EC-TIS-2016-03.pdf | 11,47 MB | Adobe PDF |  Visualizar/Abrir |
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