Por favor, use este identificador para citar o enlazar este ítem: http://dspace.udla.edu.ec/handle/33000/1166
Tipo de material : bachelorThesis
Título : Plan de negocio para la creación de una planta productora y comercializadora de papel aluminio
Autor : Carrión Estupiñán, Jeannine Georgette
Tutor : Oviedo Torres, Galo Xavier
Palabras clave : COMERCIALIZACIÓN;INDUSTRIA;MERCADO;ADMINISTRACIÓN
Fecha de publicación : 2012
Editorial : Quito: Universidad de las Américas, 2012
Citación : Carrión Estupiñán, J. G. (2012). Plan de negocio para la creación de una planta productora y comercializadora de papel aluminio (Tesis de pregrado). Universidad de las Américas, Quito.
Resumen : Antes de que el papel aluminio existiera en el mundo, se empleaban y distribuían hojas de estaño para que cumpla el mismo propósito del papel aluminio…
Descripción : Before the aluminum paper existed in the world, they were using and distributing leaves of tin in order to fulfill the same function of the aluminum paper. At the end of the 19th century and beginning of the 20th century the thin leaves of tin were very popular. When the sheets of aluminum paper appeared on the market, people continued naming them leaves of tin. The new product was better than the former leaves of tin due it was giving strange flavors in the food that were wrapped with this paper, likewise, his resistance was feeling better in the use of the consumers. For beginnings of the year 1910 when the first plant of production of aluminum paper established in Kreuzlingens city - Switzerland tins sheets were replaced immediately by leaves of aluminum paper. For these reason negotiations began between countries for the imports of aluminum paper. The present business plan treats about the creation of an Ecuadorians commercial and producer factory of aluminum paper, creating sources of work and diminishing the exit of currencies of the country. On the other hand, to determine markets has used the necessary studies, opportunities, productions volume, and other aspects relative to the companies creation. In the environments analysis, one determined that in last year aluminum papers industry has had a growth of 8 %. The advantage of the industry in the country, is that doesnt exists a company with the production of aluminum paper; since its been imported for several years by different factors that previously changed the projects vision. An important point for the accomplishment of this business plan was the creation of the companies structure and the marketing plans necessary to introduce and promote the product; finally with the execution of the financial plan it was possible to determine the investment of the business and the profitability of the same one.
URI : http://dspace.udla.edu.ec/handle/33000/1166
Aparece en las colecciones: Ingeniería Comercial

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