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Tipo de material : bachelorThesis
Título : Elaboración de un plan de negocios para la implementación de un complejo futbolístico en el cantón Cayambe
Autor : Lema Valencia, Andrés Patricio
Tutor : Játiva Baquero, Edison Fernando
Palabras clave : PLANEACIÓN EMPRESARIAL;INSTALACIONES DEPORTIVAS;CANTÓN CAYAMBE-PICHINCHA
Fecha de publicación : 2017
Editorial : Quito: Universidad de las Américas, 2017
Citación : Lema Valencia, A. P. (2017). Elaboración de un plan de negocios para la implementación de un complejo futbolístico en el cantón Cayambe (Tesis de pregrado). Universidad de las Américas, Quito.
Resumen : Cayambe se constituye como Cantón el 23 de julio de 1883, su principal atractivo es el volcán de su mismo nombre, que está ubicado a 5.790 metros sobre el nivel del mar (Gobierno de Pichincha, 2015, pág. párr.1); está ubicado a 82 kilómetros al noroccidente de la ciudad de Quito, aproximadamente una hora con 20 minutos. Este cantón en su gastronomía se caracteriza por los bizcochos y los quesos de hoja; su población es de 85.795 personas de acuerdo con el Instituto Nacional de Estadísticas y Censos (INEC), los pobladores de este hermoso cantón, que pertenece a la provincia de Pichincha, son gente alegre, divertida y sobretodo muy amable y trabajadora...
Descripción : Cayambe is constituted as Canton on July 23, 1883, its main attraction is the volcano of the same name, which is located at 5,790 meters above sea level (Gobierno de Pichincha, 2015, pág. párr.1); Is located 82 kilometers northwest of the city of Quito, approximately one hour with 20 minutes. This canton in its gastronomy is characterized by the biscuits and the cheeses of leaf; Its population is 85,795 people according to the National Institute of Statistics and Censuses (INEC), the people of this beautiful canton, which belongs to the province of Pichincha, are cheerful people, funny and above all very friendly and hardworking. In Cayambe they like sport and family entertainment, however it has been detected that there are very few sports centers that allow cayambeñas families to enjoy with comfort and security, for this reason with the present project is to take advantage of this business opportunity by proposing to the settlers Of the city a sports center that counts on soccer, basketball and ecuavoley well equipped fields, with electronic boards, bleachers so that its companions enjoy the spectacle, also dressing rooms well equipped so that the client feels like a professional soccer player, ample And parking insurance. Through the market research and financial analysis it was possible to determine that the creation of a sports center located in the northern sector of the city of Cayambe is a profitable business not only for the shareholders but also for the collaborators and the people who inhabit This city, as it will resort to local labor for the construction of the sports center, as well as workplaces that help improve their lifestyle and above all the entertainment and fun of people within an environment of comfort and friendship.
URI : http://dspace.udla.edu.ec/handle/33000/7793
Aparece en las colecciones: Ingeniería en Negocios y Marketing Deportivo

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