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dc.contributor.advisorUlloa Tapia, César Alfonso-
dc.creatorDíaz Nieto, Tatiana Liseth-
dc.date.accessioned2016-06-10T01:11:49Z-
dc.date.available2016-06-10T01:11:49Z-
dc.date.issued2016-
dc.identifier.citationDíaz Nieto, T. L. (2016). Campañas de prevención contra incendios. Caso: cuerpo de bomberos del Distrito Metropolitano de Quito (Tesis de pregrado). Universidad de las Américas, Quito.es_ES
dc.identifier.otherUDLA-EC-TCC-2016-18-
dc.identifier.urihttp://dspace.udla.edu.ec/handle/33000/5115-
dc.descriptionThe present project of investigation has the action to study and qualify the communication campaigns developed for the Social Communication Department of Quito Metropolitan District of fire fighters. Focus on the zones with more forestall fires and disasters registered in 2014, known as: Nayon, Tumbaco, Cumbaya, Zambiza and Tababela: now we have to analyze important topics like: the influence of communication for the management of risk, and we need to show environmental education and also they development because that is the only way to search the improvement, also we can focus on the eradication on the forest fires, and the bad usage of the fireworks on the rural areas from Quito city. The Department of Social Communication and the Public Relation and Protocol of CB-DMQ they are in charge of generate strategies to inform the citizens about the prevention of emergencies and disasters and also implementing technics, methods and instruments of investigation to rest the risk, they should analyze the qualification of these campaigns so they could know what is the need of this campaigns, with these results we will generate a proposal where can implement actions who can benefit the rural areas of Quito Metropolitan District, also can give strength to those campaigns this way they don’t be so week in cases of emergency.en
dc.description.abstractEl presente proyecto de tesis tiene como finalidad estudiar y evaluar las campañas de comunicación desarrolladas por el Departamento de Comunicación Social del Cuerpo de Bomberos de Distrito Metropolitano de Quito...es_ES
dc.format.extent134 p.es_ES
dc.language.isospaes_ES
dc.publisherQuito: Universidad de las Américas, 2016es_ES
dc.subjectINCENDIOSes_ES
dc.subjectPREVENCIÓNes_ES
dc.subjectCUERPO-BOMBEROSes_ES
dc.titleCampañas de prevención contra incendios. Caso: cuerpo de bomberos del Distrito Metropolitano de Quitoes_ES
dc.typebachelorThesises_ES
Aparece en las colecciones: Licenciatura en Comunicación Corporativa

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